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Instagram also has more long-game brand-building potential for business owners than TikTok, according to Lainey Morse, the founder of Goat Yoga, a company that offers animal therapy and wellness experiences. After her idea went viral in 2016, she built her business up to over 20 franchisees, then had to pivot dramatically when the pandemic arrived in 2020. READ MORE
Tags: facebook, female founder, goat yoga, instagram, instagram marketing, lainey morse, linkedin, linkedin marketing, original goat yoga, social media marketing, tik tok, tik tok marketing, time, viral business, viral marketing
